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	<title>Comments on: Disclaimer Longer Than Blog Post &#8230; Bait for Satire, or Reality Setting In?</title>
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	<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/</link>
	<description>Public Relations :: Marcom</description>
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		<title>By: Brian Magierski</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2401</link>
		<dc:creator>Brian Magierski</dc:creator>
		<pubDate>Fri, 28 Apr 2006 19:07:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2401</guid>
		<description>Robert,
Great post and excellent job getting a response from the people running the Starwood blog. While they are watching, I hope they are listening and  will engage in the dialog.

Marc,
Kudos for getting out there in the blogosphere ... it&#039;s good to see early adopters take the plunge. It does take a thick skin to be out there though, so I hope that Starwood is treating the blog as a listening post and is ready to engage in a dialog / conversation with the community. Listening will go beyond just cleaning up legalese around comments and watching what is being said. It means engaging in the conversation - and it is 2 way. The ideas posted here and by the blogs linked to it are good ones that will stimulate conversation and open up Starwood&#039;s brand to the community. I hope you take them up. Also, it means providing dialog and conversation on others&#039; blogs as pertinent, and not just publishing on your own. 

The benefits of doing this right can be great - service improvement ideas, increased loyalty and referrals and positive word of mouth - to name a few. To achieve this though, the fundamental shift from one-way marketing to a paradigm of engagement marketing or dialog marketing needs to be fully understood.

Best of luck!</description>
		<content:encoded><![CDATA[<p>Robert,<br />
Great post and excellent job getting a response from the people running the Starwood blog. While they are watching, I hope they are listening and  will engage in the dialog.</p>
<p>Marc,<br />
Kudos for getting out there in the blogosphere &#8230; it&#8217;s good to see early adopters take the plunge. It does take a thick skin to be out there though, so I hope that Starwood is treating the blog as a listening post and is ready to engage in a dialog / conversation with the community. Listening will go beyond just cleaning up legalese around comments and watching what is being said. It means engaging in the conversation &#8211; and it is 2 way. The ideas posted here and by the blogs linked to it are good ones that will stimulate conversation and open up Starwood&#8217;s brand to the community. I hope you take them up. Also, it means providing dialog and conversation on others&#8217; blogs as pertinent, and not just publishing on your own. </p>
<p>The benefits of doing this right can be great &#8211; service improvement ideas, increased loyalty and referrals and positive word of mouth &#8211; to name a few. To achieve this though, the fundamental shift from one-way marketing to a paradigm of engagement marketing or dialog marketing needs to be fully understood.</p>
<p>Best of luck!</p>
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		<title>By: Kami Huyse</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2394</link>
		<dc:creator>Kami Huyse</dc:creator>
		<pubDate>Thu, 27 Apr 2006 02:16:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2394</guid>
		<description>Good work Marc, now Robert, let&#039;s have a talk about that switch, ya&#039;hear?

Isn&#039;t it amazing what insults and gossip you can pass off with that sweet little phrase?

But seriously, I am glad Starwood is listening and acting Marc, it shows a good understanding.  Plus, the less the pieces scream &quot;marketing&quot; and include items unrelated to your business directly, but that meet the needs of your customers, the more credibility the site will gain.</description>
		<content:encoded><![CDATA[<p>Good work Marc, now Robert, let&#8217;s have a talk about that switch, ya&#8217;hear?</p>
<p>Isn&#8217;t it amazing what insults and gossip you can pass off with that sweet little phrase?</p>
<p>But seriously, I am glad Starwood is listening and acting Marc, it shows a good understanding.  Plus, the less the pieces scream &#8220;marketing&#8221; and include items unrelated to your business directly, but that meet the needs of your customers, the more credibility the site will gain.</p>
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		<title>By: Marc Schiller</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2391</link>
		<dc:creator>Marc Schiller</dc:creator>
		<pubDate>Wed, 26 Apr 2006 16:37:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2391</guid>
		<description>Not only are we monitoring them, but we are acting upon what we read and learn :)</description>
		<content:encoded><![CDATA[<p>Not only are we monitoring them, but we are acting upon what we read and learn <img src='http://www.auburnmedia.com/wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Robert</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2390</link>
		<dc:creator>Robert</dc:creator>
		<pubDate>Wed, 26 Apr 2006 16:34:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2390</guid>
		<description>Hey Marc,

Good to hear.  I stand corrected.  They are monitoring blogs.  :)</description>
		<content:encoded><![CDATA[<p>Hey Marc,</p>
<p>Good to hear.  I stand corrected.  They are monitoring blogs.  <img src='http://www.auburnmedia.com/wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Marc Schiller</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2384</link>
		<dc:creator>Marc Schiller</dc:creator>
		<pubDate>Wed, 26 Apr 2006 10:40:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2384</guid>
		<description>Robert - (and others) Just a short note on behalf of my colleagues at ElectricArtists and Starwood hotels. We are indeed listening to the comments about thelobby.com and each week continue to make adjustments based on the feedback we hear.  We&#039;re currently working to shorten the terms and conditions on the comments page and should have this adjusted soon.  

More as it develops...

Marc Schiller
ElectricArtists</description>
		<content:encoded><![CDATA[<p>Robert &#8211; (and others) Just a short note on behalf of my colleagues at ElectricArtists and Starwood hotels. We are indeed listening to the comments about thelobby.com and each week continue to make adjustments based on the feedback we hear.  We&#8217;re currently working to shorten the terms and conditions on the comments page and should have this adjusted soon.  </p>
<p>More as it develops&#8230;</p>
<p>Marc Schiller<br />
ElectricArtists</p>
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		<title>By: John Cass</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2364</link>
		<dc:creator>John Cass</dc:creator>
		<pubDate>Tue, 25 Apr 2006 18:34:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2364</guid>
		<description>Thanks Robert, and its not that hard to monitor the web with some of the simple tools available.</description>
		<content:encoded><![CDATA[<p>Thanks Robert, and its not that hard to monitor the web with some of the simple tools available.</p>
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		<title>By: Robert</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2362</link>
		<dc:creator>Robert</dc:creator>
		<pubDate>Tue, 25 Apr 2006 17:33:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2362</guid>
		<description>John, thanks for your comment.  Yep, it does need a bit of work, but I doubt they are listening to the blogosphere, either.  Their tactics and practice almost assure that to be the case.    I doubt they are monitoring chatter about their sites.

AHCB (I&#039;m guessing you are not Ed or Robert), your blog is quite interesting.  You should go help the folks at Sheraton / Starwood.

Kami, yeah my southern upbringing peeks through.  We try to be polite and caring while doling out the snark.  I love that phrase - &quot;bless their hearts&quot; - as well.  I can&#039;t tell you how many times I heard that, growing up, while &quot;helping&quot; me learn.  It often went something like, &quot;Bless your heart.  You are trying new things, aren&#039;t you.  Now, go out and pull me a switch and we&#039;ll talk some more.&quot;

For you non-southerners - the &quot;switch&quot; is essentially a long thin branch or vine that makes a very useful whip as adults help &quot;train&quot; us in the finer points of life.</description>
		<content:encoded><![CDATA[<p>John, thanks for your comment.  Yep, it does need a bit of work, but I doubt they are listening to the blogosphere, either.  Their tactics and practice almost assure that to be the case.    I doubt they are monitoring chatter about their sites.</p>
<p>AHCB (I&#8217;m guessing you are not Ed or Robert), your blog is quite interesting.  You should go help the folks at Sheraton / Starwood.</p>
<p>Kami, yeah my southern upbringing peeks through.  We try to be polite and caring while doling out the snark.  I love that phrase &#8211; &#8220;bless their hearts&#8221; &#8211; as well.  I can&#8217;t tell you how many times I heard that, growing up, while &#8220;helping&#8221; me learn.  It often went something like, &#8220;Bless your heart.  You are trying new things, aren&#8217;t you.  Now, go out and pull me a switch and we&#8217;ll talk some more.&#8221;</p>
<p>For you non-southerners &#8211; the &#8220;switch&#8221; is essentially a long thin branch or vine that makes a very useful whip as adults help &#8220;train&#8221; us in the finer points of life.</p>
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		<title>By: Kami Huyse</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2350</link>
		<dc:creator>Kami Huyse</dc:creator>
		<pubDate>Tue, 25 Apr 2006 13:35:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2350</guid>
		<description>I was catching up with my reading and got to this post today.

&quot;So, bless their hearts, at least they are trying.&quot;

I can tell you are in the South, it made me laugh.

As for the analysis, it&#039;s right on.  A blog can&#039;t be marketing dressed up as opinion.  Too bad they didn&#039;t realize this.</description>
		<content:encoded><![CDATA[<p>I was catching up with my reading and got to this post today.</p>
<p>&#8220;So, bless their hearts, at least they are trying.&#8221;</p>
<p>I can tell you are in the South, it made me laugh.</p>
<p>As for the analysis, it&#8217;s right on.  A blog can&#8217;t be marketing dressed up as opinion.  Too bad they didn&#8217;t realize this.</p>
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		<title>By: HealthCareVox</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2184</link>
		<dc:creator>HealthCareVox</dc:creator>
		<pubDate>Thu, 20 Apr 2006 21:13:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2184</guid>
		<description>&lt;strong&gt;Briefly Noted  . . .&lt;/strong&gt;

Following are my thoughts on some interesting blogosphere and media happenings I&#8217;ve been involved with/following recently. &#160;The Power Of Blog-Inspired Collaboration I have been fortunate to be involved in some interesting healthcare blogosph...</description>
		<content:encoded><![CDATA[<p><strong>Briefly Noted  . . .</strong></p>
<p>Following are my thoughts on some interesting blogosphere and media happenings I&rsquo;ve been involved with/following recently. &nbsp;The Power Of Blog-Inspired Collaboration I have been fortunate to be involved in some interesting healthcare blogosph&#8230;</p>
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		<title>By: AHCB</title>
		<link>http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/comment-page-1/#comment-2183</link>
		<dc:creator>AHCB</dc:creator>
		<pubDate>Thu, 20 Apr 2006 19:10:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.auburnmedia.com/wordpress/2006/04/19/disclaimer-longer-than-blog-post-bait-for-satire-or-reality-setting-in/#comment-2183</guid>
		<description>Living with Legends: Hotel Chelsea blog is the only non-corporate hotel blog in existence.  We&#039;ve been writing about fires, junkies and art for almost a year.</description>
		<content:encoded><![CDATA[<p>Living with Legends: Hotel Chelsea blog is the only non-corporate hotel blog in existence.  We&#8217;ve been writing about fires, junkies and art for almost a year.</p>
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