Going Rube Goldberg with Viral Diet Coke and Mentos Tour

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Going Rube Goldberg with Viral Diet Coke and Mentos Tour

31 October 2006 87 views No Comment

BL. Ochman has an interesting post about Coke joining in – big time – with the Diet Coke / Mentos meme.

…think viral, think Rube Goldberg, and remember Honda Cog and other fun videos…

Be sure and watch the video of Experiment #214.

It is a fun campaign and, as B. L. points out, this ones seems to have Coke’s full heart behind it.

Now, I don’t intend to imply that this company endorsed group of videos, and their call for consumer generated videos, will equal the Honda Cog ad campaign. But, Experiment #214 is along that line.

This will be fun to sit back and watch. Can this one take off, or has the Mentos/Diet Coke meme already played out? And, will anyone get hurt along the way? Hope not.