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Articles Archive for February 2007

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[27 Feb 2007 | 3 Comments | 4 views]

This is just a wonderful and interesting story. It has cormorants (almost a penguin?) and seals and social media – UAB in Antarctica. Seriously, there is some great photography, interesting videos and a beautiful site.
Jeff Keeton and Dimitri Glazkov have been working in cooperation with Deb Lucas at UAB Media Relations to develop a very cool site highlighting the work of biologists from UAB doing research in Antarctica. (Click photo to enlarge.)
Their blog is starting to fill with posts (RSS). They started on February 14. …

Blog Talk, CRM, Communication, Marketing Communications, Media Relations, New Media, OpenPR, PR, Press Release, Print, Public Relations, Radio, Television »

[27 Feb 2007 | 5 Comments | 0 views]

This is the meme that won’t die. I was going to stay away from it, until I received a comment from Stowe Boyd yesterday. His comment was so long that my response (I feel) deserves a post, rather than a simple reply. The funny thing is, today I received an email from a former student (Sarah) who opened her eNewsletter from Lawrence Ragan Communications today and saw my name at the top of Shel Hotz’ post about the post in question. Kinda cool. Oh, and “Hey, Sarah!”

Blog, CRM, Community Relations, Marketing, News Blogs, OpenPR, PR, PRblogs, Public Relations »

[25 Feb 2007 | Comments Off | 5 views]

One of my favorite examples for using a blog is where an organization employs them to gain input from their stakeholders. It is particularly rewarding to see dialog, about sometimes sensitive issues, being discussed so openly. I think it shows great transparency – even a bit of bravery – for an institution to follow this path.
In the past, I have written about Cornell.edu Redesign: Why it is a good blog and the student initiative of BuzzFlood :: Dartmouth Blog/CMS PR Tactic.
Andrew Careaga, of higher ed marketing, recently shared …

Community Relations, Marketing, guerilla marketing »

[25 Feb 2007 | 4 Comments | 5 views]

I must not tell a lie. I am stealing this post from John Cass – verbatim. Well, part of it at least (see the end of this post). I apologize, John.
Since I have blatantly ripped off his announcement of the SNCR newsletter – and the pending conference, you really should attend, why not visit his blog, please.
There is much more at PR Communications. I discovered a wealth of insights when visiting his blog. John shares the news that Boston is …