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Articles Archive for February 2007

Blog Talk, OpenPR, Reputation »

[25 Feb 2007 | Comments Off | 1,139 views]

OK, this is just my cute way to share some resources with the students and broach the subject of best practices in online communication. Also, I loved that film and enjoy seeing that line repeated in all its incarnations, like Blazing Saddles and Goin’ South, to name a few. Finally, Bedoya was a great character actor – so, I’m a fan.

Blog Talk, Communication, Community Relations, Video »

[25 Feb 2007 | Comments Off | 4 views]

A great story from Charlie Gibson of ABC News. Thanks to T. J. Swafford for the link.

Blog Talk, Marketing, PR, Public Relations, Publicity, Video »

[25 Feb 2007 | Comments Off | 57 views]

Condensed air video projection screen. It is very cool. Tj Swafford, from the Adrants Soflow forum, shares this little gem.
This device is called a heliodisplay. The manufacturer has a new version with touchscreen abilities.
The M2i Heliodisplay is the most advanced free-space display. The M2i supports up to a 30″ diagonal (4:3 aspect) image. The M2i utilizes cursor control interactive capabilities enabling ‘virtual touchscreen’ control.
Sure, once you see the video, you’ll likely say it needs refinement. But, everyone will want one. Sadly, the cost is …

Blog Talk, Media Relations, Methodology, OpenPR, PR, PR Measurement, Press Release, Research, Survey, Survey Research »

[18 Feb 2007 | 11 Comments | 12 views]

This post is about the good ideas that have been generated re: PR, social media, news releases and more. What my students desire is to see how journalists are reacting to all of these new ideas. Media relations is, after all, a large part of many PR practices. We have yet to see any significant research (actually, no research at all) as to whether the new approaches will work. So help us, please.
An heuristic effort is one that “encourages a person to learn, discover, understand, …