Seeking Advice Online :: What’s the best advice for PR students?

November 21, 2008 by Robert 

Brad J. Ward (Squared Peg and on Twitter) asked a question on Twitter about two weeks ago.

bradjward: HEY!!!! If you had 133 characters to tell a class of PR college students something, what would it be? Tag it #jr342. Thanks!! And retweet.”

The responses started rolling in. Five pages. Over 60 responses.

The Tweets actually were quite good.

Update: In fact, they were so good - here is the presentation he worked up for the presentation.

JR324 Presentation
View SlideShare presentation or Upload your own. (tags: pr college)

Twitter PR Advice
Kevin Dugan, Strategic Public Relations, on @prblog, and in PROpenMic, posted about it on PROpenMic last night. Twitter Creativity, Beauty, GOLD MINE.

Kevin’s post reminded me of that experience and started my brain to spinning again. You know that’s always a scary thing. So, I thought … with people seeking advice on Twitter, what if they searched Google? So, I did.

Google is your friend. :o) “best advice” for “PR students” … Yep, I went searching for knowledge from the great wizard behind the curtain.

It begs the question, like in the video below, “Where did we go for these answers BG?”

Well, my guess is … the library, or we asked someone face-to-face. What a concept. :o)

That said, as if it’s news to anyone … people are using online resources more and more every day. As in the case of Brad’s Twitter thread, the advice can be quite good and useful.

Let’s see if Google does a good job. You can be the judge.

Here are the top Google results:

Open the search for “best advice” for “pr students” in another window, if you wish.

I was a bit surprised to find posts from this blog, Marcomblog and Forward Blog all in the top 20 results. Made me wanna do the Snoopy dance a bit, I’ll admit.

But, look deeper and you’ll find that almost all the results are relevant and do provide some good advice.

This further started my mind spinning and it reminded me of another classic I saw the other day. It came from Bob LeDrew, @bobledrew and FlackLife. Here it is, go see Let Me Google That For You, a very funny site. Bob shared that in the PRMindshare listserve, actually. I’m glad he did.

It’s a funny site and fits this discussion. When students ask questions, I often want to say, “You know, (insert name of software here) has this wonderful button in the top menu bar. It’s called “Help” and you’ll learn a lot by exploring there.”

Lessons here? There are a lot of good people online that will help you. Much of the advice you’ll find can actually be quite useful and worthwhile. That said, always be skeptical. Double check. Do your own research. Form your own opinions. The name of the blog, infopinions, comes from the realization that all this social networking and sharing really is (a) a little bit of information mixed with (b) a little bit of opinions. Skepticism can be a good thing. Be skeptical and research for yourself. Then, when you do find good info … thank the good people like Brad Ward, Kevin Dugan, and Bob LeDrew (and all the others) that enrich your life by sharing it with you.

OK, that’s how my mind works. I know. Scary.

Now, on to the video that will definitely make you think. It, too, comes from us via great contacts. Caroline Jones, @carolinejones on Twitter, who kindly shared this cool video posted by Phil Gomes in Edelman Digital’s Authenticities blog.


And, while we’re at it, here’s a presentation about Twitter as a PR tool. Good info! It comes to us from one of our favorite academic bloggers, Corinne Weisgerber, PH.D. at St. Edward’s University in Austin, Texas. You’ll love her blog: Social Media for PR Class. Thanks, Corinne!

And, to top it all off … this presentation was even tweeted last night by @prsarahevans of PRSarahEvans.com. ;o)

Comments

2 Responses to “Seeking Advice Online :: What’s the best advice for PR students?”

  1. Bradjward UNITED STATES Mac OS X Mozilla Firefox 3.0.4 on November 21st, 2008 8:00 am

    Thanks for posting this! 2 things for ya, a funny story and a correlation between your post and my presentations

    1) You’ll notice on the link in the slides below that I talked to “JR 324″. I accidentally typed “JR 342″ in my original tweet. Before I could even delete/retype, there were 7 responses. Social media moves fast. Always spellcheck.

    2) http://www.slideshare.net/bradjward/jr324-presentation-presentation/ is the presentation I did. Look at the first thing I showed them after my bio, Slide 4. SHIFT HAPPENS. I have a condensed 4-5 minute version I show to higher ed staff and students. Maybe I’ll post that on YouTube. It cuts out a lot of the front, makes it a little shorter for presentations.

    Cheers!
    @bradjward

  2. Burson-Marsteller Crossmedia » Blog Archive » Crowdsourcing auf Twitter: Ratschläge für PR Studenten SWITZERLAND WordPress 2.6.3 on December 3rd, 2008 2:05 am

    [...] bin ich auf ein weiteres tolles Beispiel gestossen, welches aufzeigt, wie wertvoll die Menschen auf Twitter sein können, wenn es darum geht [...]