Under the title, “AIG’s Image Problem,” MSNBC’s Rachel Maddow crafts a rant against AIG and Burson-Marsteller.
In her 3:44 minute rant, Maddow calls Burson-Marsteller the PR agency “from Hell.”
This is a slice & dice unlike any I’ve seen before. Yes, TV talking heads have ranted against PR and firms for eons.
I’m not here to defend or destroy either Burson-Marsteller or Maddow. I do think this particular rant is a good example of creating a selective argument.
Maddow, in her rant, notes that Burson-Marsteller was involved in representing corporations in some …