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[22 Aug 2011 | Comments Off | 285 views]
New Bio: Example for Student Digital Resume Projects

Preparing to show students how they will build their digital resumes & portfolios … I made a quick demo site. http://bio.aubie.me/
Cost? $7.00 template … $20 for domain & hosting … and less than one hour of editing.
Yes, it still needs more work, but shows how you can put up a simple (and I think, attractive) site with ease.
Your thoughts & suggestions welcome!

Featured, Headline, PR, Public Relations, Social Media »

[11 Aug 2011 | Comments Off | 94 views]
How Important Is Social Media for Upcoming Graduates :: Get Prepared

Preparing for Fall semester. I always want something that will help my students realize that social media has become crucial in their chosen profession.
So, this time I created two presentations to illustrate what my students & alums shared today in response to a request on Facebook & on Twitter. What are they doing in their jobs & internships with regard to social media?
Almost 30 have replied so far. I imagine I’ll get more before schools starts in two weeks. Check ‘em out on Storify & Prezi. Many thanks for the …

PR »

[20 Jul 2011 | 3 Comments | 112 views]

PR people and PR students will find this interesting. FIGHT! FIGHT! Yes, PRSA and Jack O’Dwyer are at it again. This time, PRSA seeks to play off the Murdoch hacking story to throw the first punch. Actually it is AdAge that is seeking to play off the Murdoch story. But, PRSA implies “hacking” and does make allegations about improper access of the conference call.
It is an interesting use of a common PR ploy … grab the coattails of a breaking story and tag along …

Featured, Headline, PR, Public Relations, Social Media »

[3 Jun 2011 | Comments Off | 53 views]
Storify :: Telling Stories from Social Media Feeds

Storify.com has me just a wee bit fascinated. Telling stories via keyword searches in various social networks: Twitter, Facebook, Flickr, YouTube, blogs and more.
Here is an example of what people were saying about Auburn’s Spring Graduation 2011. The video at the bottom is an excellent example of stakeholder generated content.  (Photo & video via Melanie Foster)
[View the story "Auburn Graduation | Spring 2011" on Storify]
http://storify.com/rdfrench/auburn-university