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[20 Aug 2008 | 8 Comments | 52 views]

OK, I’ll admit. This is a little bit of a personal rant. I don’t do this much, but I’m kinda fed up – just a wee bit – so, I’m venting. )
Local news reported in a social network / emerging digital media kinda way.
When I first thought of this for classes, some time ago, I’ll admit to having that image of Al Franken’s SNL faux coverage of politics flashing through my mind. But, today it really is possible and provides students with realistic and valuable …

Education, Features, PR, Public Relations, Public Relations Higher Education, Social Media, Teaching PR »

[17 Aug 2008 | Comments Off | 11 views]

This summer’s crop of digital resumes and portfolios are up and ready for you to view.
Hire these students. Hey, they worked with a wide array of software and participated in social media on several sites. They have an understanding of the software and social media practice. Looking for interns? New hires? Check out these student resumes. Hire them. You’ll be happy you did!

Katie Hoch
Whitney West
Lindsay McCormick
Maggie Jenkins
Kendall Green
Maggie Hampl
Kathryn Woods
Elizabeth Toney
Miles Duncan
Chelsea Lami
Marvin Jones
Amanda Zambrano
Catharine Montgomery
Rachel Roberts

Here is a sampling of the many …

Education, PR Higher Ed, Public Relations, Teaching PR »

[6 Jun 2008 | Comments Off | 3 views]

The search. It is intimidating. Frustrating. Confusing.
Two great posts help you with links and resources.
Oregon’s Beth Evans offers us Arts and PR Job Search Tips From a PR Ninja. Actually, her links and resources will serve many areas of interest, not just those seeking work in the Arts.
Tiffany Derville, also from the University of Oregon, offers up the news that Idealist.org Launches Recruitment Campaign. “To attract non-profits and job seekers, Idealist.org has waived the $60 monthly posting fee for non-profits this month, and it launched …

Blog Talk, Education, Marcom, Marketing Communications, New Media, OpenPR, PR, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Viral Marketing »

[30 Sep 2007 | 13 Comments | 46 views]

Fall semester brings more blogging and social media exercises to my classrooms. This semester, as with all in the past, I’ve tried to do something new with the hope of catching the imagination of each student.
I have a story, but first – some background.
The PR Writing class is reading David Meerman Scott‘s book, The New Rules of Marketing and PR. Then, they are writing about it in their Fall 2007 class blogs. Along the way, the students are also exploring social media releases, online release portals and …