Robert on Apr 19 2006 | Filed under: Advertising, Blog Talk, Blogs, CRM, Customer Relations, Customer Service, Marcom, Marketing, Marketing Communications, New Media, Online Business, PR, Public Relations, Viral Marketing
So funny, yet so sad. The legalese is longer t…
Robert on Apr 18 2006 | Filed under: Blog Talk, Blogs, Community Relations, ContentCasting, Education, Marcom, Marketing Communications, New Media, OpenPR, PODcasting, PR, PR Higher Ed, Public Relations, Public Relations Higher Education, Social Media, Technology, WOMM
HEBC More interesting presentations today from …
Robert on Apr 09 2006 | Filed under: Blog, Blog Talk, Marcom, Marketing Communications, PR, PR Education, Public Relations, Public Relations Higher Education, Teaching PR
Marcomblog has grown to 15 contributors. This …
Robert on Apr 04 2006 | Filed under: Blog, Blog Talk, Communication, Marcom, OpenPR, PR, Public Relations, Teaching PR, Volunteer, Wiki, WordPress
Constantin Basturea. He is the brass ring of …
Robert on Feb 22 2006 | Filed under: CMS, Marcom, Marketing, Marketing Communications, OpenPR, PR, Public Relations, Wiki, delicious
WOM, or word of mouth, is quite popular these days. They have their own association - WOMMA.
I have concerns about WOM (as it is being discussed by some today) as well as guerilla marketing. I don’t see these issues being discussed as transparently as I believe they should be. Now, I may [...]
Robert on Feb 16 2006 | Filed under: Blog, Blog Talk, Communication, Education, Marcom, Marketing, Marketing Communications, Media Relations, OpenPR, PR, Press Release, Public Relations, Publicity
Students, if my frequent admonitions to “read and watch/listen to the news” haven’t sunk in, yet, please read this blog. Maybe you will listen to this man. Harold Burson.
…Burson Marsteller came to be in 1952 through a phone call from the NYTimes… (Source)
From David Parmet - your most recent addition to [...]
Robert on Feb 15 2006 | Filed under: Blog, Blog Talk, Communication, Education, Marcom, Marketing, Marketing Communications, Media Relations, OpenPR, PR, PR Education, PR Higher Ed, Public Relations, Public Relations Education, Public Relations Higher Education, Teaching PR
Many thanks to David Parmet, of New York, as he joins us at Marcomblog.com.
…New York
blogger, marketer and nice guy - David Parmet
joins us at Marcomblog…
Check out the welcome announcement and share the love with David with your comments there. His blog is Marketing Begins at Home.
Marcomblog now has 11 contributors from Europe and [...]
Robert on Feb 05 2006 | Filed under: Blog, Blogging topics, Communication, Education, Marcom, Marketing, Marketing Communications, OpenPR, PR, Public Relations, delicious
Shameless Yes, I am shamelessly writing about a project I’m working on in my blog. Well, if anyone has ever spent about 10 minutes with me, I’ve probably mentioned Camp ASCCA. So, I doubt anyone is surprised that I’m writing about this.
We are taking Camp ASCCA online in a new and - [...]
Robert on Jan 17 2006 | Filed under: Blog, Blog Talk, Communication, Education, Marcom, Marketing Communications, OpenPR, PR, PR Education, PR Higher Ed, Public Relations, Public Relations Education, Public Relations Higher Education, Teaching PR, Why a blog, delicious
Ihave not asked this one of the PR blogging community in awhile. So, here is my appeal for suggestions, criticism and any input about our blogging exercises. Gee, how transparent of me.
Yes, I realize this could open a can of worms. But, why not live on the edge. You PR bloggers [...]
Robert on Jan 13 2006 | Filed under: Blog Talk, Communication, Marcom, Marketing, Marketing Communications, OpenPR, PR, Public Relations, Publicity, Viral Marketing
I think we all know that consumers are much more likely to complain, speak out and be a kvetch when they are unhappy. It is much more difficult to encourage positive comments about a company or product/service. I remember from radio days that when we talked about something that made people really mad, [...]
Robert on Jan 10 2006 | Filed under: Blog, Blog Talk, Education, Marcom, Marketing Communications, Media Relations, Methodology, OpenPR, PR, PR Education, PR Higher Ed, Press Release, Public Relations, Public Relations Education, Public Relations Higher Education, Publicity, Research, Style and Design, Survey, Survey Research, Teaching PR, Why a blog
58 new bloggers will be kicking off their blogs this week. I will add them all to the the aggregator where you may easily view excerpts and links to their posts. Right now you’ll see a lot of “Hello World” posts, so be patient for their first posts which will begin shortly.
…please [...]
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