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Public Relations :: Marcom

Archive for the 'OpenPR' Category

Meet Danielle Warby :: Most Recent Member of PROpenMic

Yes, I’m still focusing on the work we’re doing at PROpenMic, the social network for PR students & faculty. Bear with me for a bit, please.
I’ll admit, all of the people signing up are my favorites. I’m still kinda stunned by the turnout we’ve experienced. We surpassed the 500 members mark in [...]

Crowdsourcing II :: DOs and DONTs of Online Reputation Managment

Christi Eubanks, of my PRception, asks me and dozens of PR educators and practitioners to share our “top 3 DOs and DON’Ts for personal online reputation management.”
That’s a good question. We talk about it in class from time to time.  Jeremy Pepper just wrote an interesting post on this very topic - Reputation - [...]

The Real Driving Force Behind Social Media :: Might Surprise You

Previously, I mentioned the question I received during the HighEdWebDev conference. I was asked the always difficult question, “So, what’s next? What is the next thing on the horizon?” Again, if I knew (if any of us knew), we’d invest in it and reap the rewards. I did not have the answer, because [...]

New Rules of Marketing and PR :: Students Feeling A Buzz

Fall semester brings more blogging and social media exercises to my classrooms. This semester, as with all in the past, I’ve tried to do something new with the hope of catching the imagination of each student.
I have a story, but first - some background.
The PR Writing class is reading David Meerman Scott’s book, The [...]