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Public Relations :: Marcom

Archive for the 'Publicity' Category

PR Bludgeons Itself :: Again

Kelli Matthews, of the University of Oregon, has a good post in PROpenMic.org entitled PR Taking it in the Teeth (Again).
I’ll share my response, but ask that you visit her post and read the comments by students (sign up required, membership is free). (After visiting that post, also consider going to Kelli’s blog at [...]

Princess Lea Lives :: Too Cool Condensed Air Video Display

Condensed air video projection screen. It is very cool. Tj Swafford, from the Adrants Soflow forum, shares this little gem.
This device is called a heliodisplay. The manufacturer has a new version with touchscreen abilities.
The M2i Heliodisplay is the most advanced free-space display. The M2i supports up to a 30″ diagonal (4:3 [...]

Awesome Dudes Fraternity and Sorority of Ole Miss

You will want to read this true tale of Greek L…

Dove Real Beauty Campaign :: Super Bowl Ad Reach on a Dime

As we continue to discuss viral videos in class…

PayForPlay, PayPerPost … The Bane of Online PR and Marketing - Link Fraud

Pay for play isn’t new. Think Armstrong Williams, VNR scandals, CEO vanity magazines, advertorials and more. Now, there is shock and horror about PayPerPost.com (PPP). It is a bane. It is a poison. But, it is as old as hemlock in digital years.
…as the web grows, more mature [...]

Seeking Suggestions :: Social Media for Promotion of Nonprofits

Social media will be incorporated into a summer…

Ike Pigott Draws RSS Blood and News

Ike Pigott, of Accentuate the Positive, 2.0, sh…

Curiouser and Curiouser … Connolly and (il)Literati

Mike Krempasky has more and more on Strumpy in a revealing string of posts starting here. Mike takes fisking on this meme to a new level.
Earlier, someone claiming to be Amanda, of the Strumpy blog, posted a comment here using the IP of 24-136-10-126.hnc-bsr1.chi-hnc.il.cable.rcn.com.
Mike Driehorst did a fine job by fisking out the connection [...]

Edelman Worldwide Has The Premiere Stable of PR Bloggers

Thinking about the Edelman Worldwide / Wal-Mart story of last week gave me an idea. Yeah, I don’t really think this might happen, but I do believe it would be a true test of all the “bloggy goodness” a lot of us have been talking about for a few years now.
The Premise
Can anyone deny [...]

GlaxoSmithKline Goes Grassroots - 8,000 Evangelists

Michael Pucci has guts. You have to give him that. His strategy to unleash 8,000 sales people as a speakers bureau to every county, in every state, of the nation is bold. There is potential for failure, even disaster, but - it is a bold PR move.
Who is Michael Pucci?
For “22 years [...]

Buzz-o-phone Word of Mouth

Matt Galloway, by all respects, seems to be a very nice guy. He is an independent blogger trying something different in his online activities.
Someone sent me a link to Steve Rubel’s blog where he posted a notice about Matt’s site - Buzz-o-phone. So, I thought I’d go look at what she was talking [...]