OK, I’m going to rewrite the definition of malfeasance in this post. My point is to address a concern / question posed by Alan Chumley, Vice-President for Business Development at Cormex Research, in his post – “Why do so few PR programs have research courses? – Measurement PRoponent / PRomulgator.

This post is about the good ideas that have been generated re: PR, social media, news releases and more. What my students desire is to see how journalists are reacting to all of these new ideas. Media relations is, after all, a large part of many PR practices. We have yet to see any significant research (actually, no research at all) as to whether the new approaches will work. So help us, please.
An heuristic effort is one that “encourages a person to learn, discover, understand, …

For Spring semester, the survey research class is seeking clients.
…ideal clients will have existing mailing lists (email preferred) or phone number lists and a clear idea of their survey goals…
So, I’m going to try something new here. Do y…

Fard Johnmar shares news of his healthcare blogging survey. I encourage you to share this information with anyone you know in healthcare, particularly those involved in marketing communications.
I included the entire press release below because it has a certain “new media release” flavour to it .
Sidenote: Shel Holtz and others have launched a podcast about the new media release movement. It is called NMRCast and can be found on Shel’s blog.
Now, here is Fard’s release on the “Taking the Pulse of the Healthcare Blogosphere” survey. …