Alexandra Wheeler, Director of Digital at Starbucks, kindly agreed to an interview at the Edelman/PRWeek New Media Academic Summit in Chicago, a few weeks back.
Starbucks recently launched (March ’08?) their site – my Starbucks Idea. This BusinessWeek article explains more. 

The PROpenMic social network for PR students, faculty and practitioners continues to prove successful.
Paull Young, of Young PR and Converseon emailed me the other day with news. He reminded me of the two people at Converseon that found their way to the firm through social media, and PROpenMic, in particular. 

Rick Murray kindly agreed to an interview at the recent New Media Academic Summit in Chicago.
Rick Murray shares why Edelman Public Relations has taken a leadership role in helping academia better prepare students for the future of public relations.
This conference is an excellent model for others to follow. We need all the help we can get, folks. I appreciate Edelman’s leadership in this area. The Summit, along with their Bootcamps, shows that Edelman is clearly in the lead. I wish more of these types of opportunities …

At the Edelman/PRWeek New Media Academic Summit, I had the pleasure of interviewing Keith O’Brien, Editor-In-Chief of PRWeek.
Keith shares, what I believe to be, a great overview of why PR agencies should seek to work with academia and why experimenting with emerging digital media is so important for both students and educators.
This video is from June 26-27, 2008, in Chicago.

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