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[20 Aug 2008 | 8 Comments | 4 views]

OK, I’ll admit. This is a little bit of a personal rant. I don’t do this much, but I’m kinda fed up – just a wee bit – so, I’m venting. )
Local news reported in a social network / emerging digital media kinda way.
When I first thought of this for classes, some time ago, I’ll admit to having that image of Al Franken’s SNL faux coverage of politics flashing through my mind. But, today it really is possible and provides students with realistic and valuable …

Blog Talk, Marketing, New Media, PR, PR Higher Education, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video »

[14 Jul 2008 | Comments Off | 10 views]

Gary Goldhammer, Senior Vice President at Edelman in Los Angeles, joined us for an interview at the Edelman / PRWeek New Media Academic Summit in Chicago.
I saved Gary’s interview for last because along with his practitioner experience, Gary teaches a graduate level PR course at the University of California-Irvine. A unique course, at that.

Blog Talk, Emerging Digital Media, New Media, PR, PR Higher Education, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video »

[14 Jul 2008 | Comments Off | 20 views]

Mary Metcalf, or MK to her fans, was live blogging the Edelman / PRWeek New Media Academic Summit as part of her AAE duties for Edelman in Chicago. An Auburn alumnae, and a favorite grad, I wanted to interview her for all the folks back home.
Yes, I’ll be pointing the students here and saying, “Hey, now there’s a success story. Admit it! You want to be like MK.” 

Blog Talk, Communication, Conference, Emerging Digital Media, Marketing, New Media, PR, PR Higher Education, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video »

[13 Jul 2008 | Comments Off | 0 views]

Neville Hobson has been following our class digital/social media activities since, well – really the beginning. It was nice to see him again at the Edelman / PRWeek New Media Academic Summit in Chicago.
Neville recently wrote about his Summit experiences in What academics think about social media.