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[12 Jul 2008 | Comments Off | 495 views]

Alexandra Wheeler, Director of Digital at Starbucks, kindly agreed to an interview at the Edelman/PRWeek New Media Academic Summit in Chicago, a few weeks back.
Starbucks recently launched (March ’08?) their site – my Starbucks Idea. This BusinessWeek article explains more. 

Conference, Emerging Digital Media, New Media, PR, PR Higher Ed, PR Higher Education, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, Video Blog »

[3 Jul 2008 | Comments Off | 10 views]

Rick Murray kindly agreed to an interview at the recent New Media Academic Summit in Chicago.
Rick Murray shares why Edelman Public Relations has taken a leadership role in helping academia better prepare students for the future of public relations.
This conference is an excellent model for others to follow. We need all the help we can get, folks. I appreciate Edelman’s leadership in this area. The Summit, along with their Bootcamps, shows that Edelman is clearly in the lead. I wish more of these types of opportunities …

Conference, Emerging Digital Media, PR, PR Higher Education, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, Video Blog »

[3 Jul 2008 | Comments Off | 7 views]

At the Edelman/PRWeek New Media Academic Summit, I had the pleasure of interviewing Keith O’Brien, Editor-In-Chief of PRWeek.
Keith shares, what I believe to be, a great overview of why PR agencies should seek to work with academia and why experimenting with emerging digital media is so important for both students and educators.
This video is from June 26-27, 2008, in Chicago.

Find more videos like this on PROpenMic

New Media, PR, PR Education, PR Higher Ed, PR Week, Public Relations, Public Relations Education, Public Relations Higher Education, Teaching PR »

[26 Jun 2008 | Comments Off | 17 views]

In Chicago for the Edelman / PR Week 2008 edition of the Education Summit on New Media and PR.
I brought my laptop with webcam, as well as my Flip camera and cell phone for Utterz. I’m going to try and use the