Archive for the 'Teaching PR' Category
Robert on Jul 03 2008 | Filed under: Conference, PR, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video Blog, emerging digital media
At the Edelman/PRWeek New Media Academic Summit, I had the pleasure of interviewing Keith O’Brien, Editor-In-Chief of PRWeek.
Keith shares, what I believe to be, a great overview of why PR agencies should seek to work with academia and why experimenting with emerging digital media is so important for both students and educators.
This video is from [...]
Robert on Jun 30 2008 | Filed under: Blog Talk, Communication, Public Relations Higher Education, Teaching PR, Video, Video Blog
Video is a powerful medium.
The YouTube video below started me thinking about a lot of things. My head was spinning. So, I’m just thinking out loud here. My mind is still running over possible lesson plans that may help those academics yet to explore emerging digital media an avenue to embrace it.
This video [...]
Robert on Jun 29 2008 | Filed under: OpenPR, PR, PR Education, PR Higher Ed, Public Relations, Public Relations Higher Education, Social Networks, Teaching PR, Video Blog
Shared from my post to the front page of PROpenMic
My goal in starting PROpenMic, the social network for students & faculty, was to provide a resource that would help all of us.
I’m happy to report one particular success story from that site. I’m looking for others, too. So, if you have such a [...]
Robert on Jun 26 2008 | Filed under: New Media, PR, PR Education, PR Higher Ed, PR Week, Public Relations, Public Relations Education, Public Relations Higher Education, Teaching PR
In Chicago for the Edelman / PR Week 2008 edition of the Education Summit on New Media and PR.
I brought my laptop with webcam, as well as my Flip camera and cell phone for Utterz. I’m going to try and use the
Robert on Jun 17 2008 | Filed under: Blog Talk, PR, Public Relations, Teaching PR
Karen Russell (Teaching PR) recently Tweeted her praise of Toronto based Dave Fleet’s series on writing communication plans.
So, I checked it out and agree. This is a good overview series for students. It will help you start thinking about your plans. Fleet’s link to all of the posts in the series is [...]
Robert on Jun 06 2008 | Filed under: Education, PR Higher Ed, Public Relations, Teaching PR
The search. It is intimidating. Frustrating. Confusing.
Two great posts help you with links and resources.
Oregon’s Beth Evans offers us Arts and PR Job Search Tips From a PR Ninja. Actually, her links and resources will serve many areas of interest, not just those seeking work in the Arts.
Tiffany Derville, also from [...]
Robert on May 28 2008 | Filed under: Disability, PR, PR Higher Ed, Podcast, Public Relations, Social Media, Social Media Internships, Teaching PR
Each summer, interns from around the country visit Camp ASCCA.
This summer, we’ll be doing podcasts using Utterz. I’ll give them a prepaid phone they can carry with them to the activity areas. While taking photos and videos, they can also grab a quick audio interview easily embedded in the camp blog as well [...]
Robert on May 27 2008 | Filed under: PR, PR Education, Public Relations, Public Relations Higher Education, Style and Design, Teaching PR
As we enter Summer 2008, I realized I forgot to post the resumes & portfolios from my most recent classes. So, here they are.
They’ve been cross-posted at PR Prospects, the site I started to promote our wonderful Auburn University PR majors.
Please check out the most recent group from Spring semester. They are a [...]
Robert on May 12 2008 | Filed under: Blog Talk, Communication, Online Business, PR, PR Higher Ed, Public Relations, Reputation, Social Media, Teaching PR
Must admit, I’m intrigued by Google Friend Connect (Note: Not up yet. Later tonight.)
The details are here: Google Press Center: News Announcement.
Lots of other people are, of course, buzzing about it. See Techmeme: Previewing Google Friend Connect: Website owners can make any site social (Sean Carlson/Google).
Now, since it is just launching, I’m not [...]
Robert on May 09 2008 | Filed under: Blog Talk, PR, Press Release, Public Relations, Publicity, Reputation, Social Media, Teaching PR
Kelli Matthews, of the University of Oregon, has a good post in PROpenMic.org entitled PR Taking it in the Teeth (Again).
I’ll share my response, but ask that you visit her post and read the comments by students (sign up required, membership is free). (After visiting that post, also consider going to Kelli’s blog at [...]
Robert on Apr 21 2008 | Filed under: Blog Talk, PR, Podcast, Public Relations, Public Relations Higher Education, Social Media, Teaching PR
The subtitle of this podcast could quite easily be, “Ducks are Cool!”.
I was fortunate to have Kellie Matthews and Lisa Poplawski join me for an interview some weeks ago. Sadly, I goofed the recording and there were pops and hisses … just a general bad audio hair day, so to speak. So, they [...]

Kelli Matthews & Lisa Poplawski - Oregon [29:24m]:
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