Today in history? George Orwell’s 1984 was published … June 8, 1949 With President Obama’s reference to 1984 the other day, here is an interesting flashback into how Orwell’s novel was used (in this web-only ad) in support of candidate Obama in his 2008 campaign for the White House. The ad was actually created by Phil de Vellis, aka ParkRidge47 – a Democratic political
From Ashley Thompson, a beloved Auburn alumna, in PROpenMic. Watch this wonderful promotion in a college dining hall. You’ll love this and wish you had one at your school or place of work. ;o) Go check it out in PROpenMic, too. This posts is, in part, an effort to test a theme we’re going to use for a department publication. The students will put
Kevin Dugan, of the Strategic Public Relations blog, recently shared the following videos via FriendFeed, a social network sharing tool. (Students, check out FriendFeed.) Both are good examples of video used in creative and compelling ways.
Fall semester brings more blogging and social media exercises to my classrooms. This semester, as with all in the past, I’ve tried to do something new with the hope of catching the imagination of each student. I have a story, but first – some background. The PR Writing class is reading David Meerman Scott‘s book, The New Rules of Marketing and PR. Then, they
Ratings were the reason behind the Adult Swim debacle in Boston, to be sure. Turner wanted higher ratings for Adult Swim/Aqua Teen. But, the story is more complicated than that. Think of it as a special college student sweeps week. The first of its kind. Why?