[27 Mar 2012 | | Comments Off | 163 views]
We Were Digital Before Digital Was Cool

OK, it’s a bit of a brag and chest-puffing, I know … but, it’s true and I think a little celebration is due. ;o)
7,184 … What does that number represent?
Thursday is the fourth anniversary of our posting in sites like The Corner News, The Loveliest Village and Auburn Family. Yep, we started this version of our decade long digital publishing exercises in March of 2008. Auburn Family (thank you Deedie, Mike & Brock) and The Corner News (thank you, Carla & Greg) and The Loveliest Village (and LoveliestVillage.com …

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Auburn, Featured, Headline, PR, Public Relations, Teaching PR »

[27 Mar 2012 | Comments Off | 163 views]
We Were Digital Before Digital Was Cool

OK, it’s a bit of a brag and chest-puffing, I know … but, it’s true and I think a little celebration is due. ;o)
7,184 … What does that number represent?
Thursday is the fourth anniversary of our posting in sites like The Corner News, The Loveliest Village and Auburn Family. Yep, we started this version of our decade long digital publishing exercises in March of 2008. Auburn Family (thank you Deedie, Mike & Brock) and The Corner News (thank you, Carla & Greg) and The Loveliest Village (and …

Featured, Headline, Marketing Communications, Social Media »

[2 Mar 2012 | Comments Off | 40 views]
Just for Fun :: MySpace TV News Story

I was interviewed recently by Jason Dennis of WTVM 9 in Columbus, Ga. about social media.

Although the term dead might be harsh, I was speaking in the context of MySpace as a broad multi-faceted social network like Facebook. The numbers illustrate MySpace continuing to lose ground, even after Justin Timberlake’s entrance. MySpace will face competition in the niche music video social network space, too.
The following infographic shows compete.com scores for some of the social networks pertinent to this ongoing discussion. Click the image to see …

PR, Public Relations, Public Relations Education, Style and Design, Teaching PR »

[16 Dec 2011 | Comments Off | 77 views]
Fall 2011 Auburn PR Student Digital Resumes and Portfolios

Here they are! The Fall 2011 Auburn PR Student Digital Resumes and Portfolios from my Style & Design students. Links to their sites and a slideshow are below.
Many of these students just graduated. As always, I’m sure they want me to share the mantra by which all of these sites were created … Hire Them!
Good students all, I heartily recommend them to you all.

Laura McGee
Jasmine Morten
Samuel Solomon & Resume/Portfolio
Stephen Sprayberry
Morgan Prentiss
Izzy Hortman
Brittany Gibson
Elle Welch
Kristbjorg Johnson
Shanetta Pendleton
Ally Mills
Carly Knowles
Hayley Thrift
Jordan Holladay
Morgan Powell
Paige Robinson
Brooke Bonner
Becca Barganier
Kate Matthews
Sarah Garrett
Charlie …

Blog Talk, Featured, Headline, Journalism »

[11 Sep 2011 | Comments Off | 37 views]
Too Often News Is Defined As “What Drives Ratings” Not “What Is Newsworthy”

OK, it’s a rant … nothing more.  It’s just that the demise of journalism, particularly broadcast journalism on the national stage, breaks my heart.  I grew up loving it.  Today, there is little of that solid, respectable national broadcast journalism left.  The latest hurricane coverage is merely one more saga illustrating how blatant the money grubbing has become.
Julie Moos offered up here views on the “Was the hurricane coverage hyped?” debate that seems to be unstoppable.  See The 6 criteria for hype & why Hurricane Irene coverage does not …

Featured, Headline, PR, Public Relations, Teaching PR »

[22 Aug 2011 | Comments Off | 285 views]
New Bio: Example for Student Digital Resume Projects

Preparing to show students how they will build their digital resumes & portfolios … I made a quick demo site. http://bio.aubie.me/
Cost? $7.00 template … $20 for domain & hosting … and less than one hour of editing.
Yes, it still needs more work, but shows how you can put up a simple (and I think, attractive) site with ease.
Your thoughts & suggestions welcome!