Nonprofits are turning to the Web more and more often to get their message out and to raise money.
As you likely know, I’ve been involved with Camp ASCCA, Alabama’s Special Camp for Children and Adults, for many years. Yes, I was a counselor there 27 years ago. I was also their first PR director. In fact, I’m the one that bought their domain name and give it to the camp years ago, even building their first site.
Yes, to me Camp ASCCA is the center of the universe. …

Auburn PR student, Kelli Hood, is one of three interns at Camp ASCCA this summer.
She, along with Danika Kmetz of Illinois State University and Zeb Ramey from the University of South Alabama, are already writing (and getting published) for a magazine and preparing stories for local newspapers as well as their online offerings. Below, you’ll find three videos – one from each of them.
It is online video that seems to attract the most attention from potential campers, their parents and volunteers for Easter Seals Camp ASCCA. The interns …