Mihaela Vorvoreanu, Clemson University PR professor, offers up an excellent review of the Cone “utter bullocks” claim that “93 percent of Americans believe a company should have a presence in social media” in their survey.
The survey seems to be another example of doing a “survey to market your company’s services” effort. An effort, by the way, that we see all too often.
Frederic Lardinois wrote about the survey in ReadWriteWeb, Study: 93 Percent of Americans Want Companies to Have Presence on Social Media Sites.
Lardinois does a less than deep evaluation …

Last week we discussed Twitter a bit more in class.
As we talked about it, I went online and asked those on Twitter at that time to chime in with their reasons why they used Twitter.
Hey, I’m in class … the students need to know … why do you use Twitter? is it a useful tool? convince them, please! ) 04:44 PM September 23, 2008
I was amazed at the number of people that so kindly responded. Thank you all very much!
Here are their tweets. You can …

Here is an excellent slideshow for exposing students to their first taste of online activity.
Gee Ekachai, of Marquette University, linked to the author of the slideshow – Corinne Weisgerber, of St. Edwards University.
Both are involved with PROpenMic, by the way. Visit their profiles in PROpenMic: Corinne Weisgerber and Gee Ekachai.
Truly a great, simple slideshow that all educators should use, IMO. It drives home the point of personal brand management. Some of the better quotes, “Google is the new resume” and “Find the Skeletons in your cyber …

Kevin Dugan, of the Strategic Public Relations blog, recently shared the following videos via FriendFeed, a social network sharing tool. (Students, check out FriendFeed.)
Both are good examples of video used in creative and compelling ways.