Tag Archive 'Public Relations'
Robert on Jul 14 2008 | Filed under: Blog Talk, Customer Relations, Disability, New Media, PR, Philanthropy, Public Relations, Social Media, Teaching PR, Therapeutic Recreation, Video, emerging digital media
For almost three years, Camp ASCCA has been using blogs, podcasts and now a full blown niche social network - ASCCA Friends - to connect with ASCCA’s campers and their parents.
Danika Kmetz, a great PR intern from Illinois State University (and President of her PRSSA chapter), has created two very fun videos with the best [...]
Robert on Jul 14 2008 | Filed under: Blog Talk, Marketing, New Media, PR, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, emerging digital media
Gary Goldhammer, Senior Vice President at Edelman in Los Angeles, joined us for an interview at the Edelman / PRWeek New Media Academic Summit in Chicago.
I saved Gary’s interview for last because along with his practitioner experience, Gary teaches a graduate level PR course at the University of California-Irvine. A unique course, at that.
Robert on Jul 14 2008 | Filed under: Blog Talk, New Media, PR, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, emerging digital media
Mary Metcalf, or MK to her fans, was live blogging the Edelman / PRWeek New Media Academic Summit as part of her AAE duties for Edelman in Chicago. An Auburn alumnae, and a favorite grad, I wanted to interview her for all the folks back home.
Yes, I’ll be pointing the students here and saying, [...]
Robert on Jul 13 2008 | Filed under: Blog Talk, Marketing, New Media, Social Media, Teaching PR, Technology, Video, Video Blog, WOM, WOMM
It especially won’t work if you have a bad product.
I can feel Jen O’Meara’s pain. We likely all can. She has a project she loves and it isn’t going anywhere. Frustration. We’ve all felt it, right?
David Meerman Scott shares A viral marketing story suitable for bedtime. It is a story of [...]
Robert on Jul 13 2008 | Filed under: Blog Talk, Communication, Conference, Marketing, New Media, PR, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, emerging digital media
Neville Hobson has been following our class digital/social media activities since, well - really the beginning. It was nice to see him again at the Edelman / PRWeek New Media Academic Summit in Chicago.
Neville recently wrote about his Summit experiences in What academics think about social media.
Robert on Jul 12 2008 | Filed under: Conference, Marketing, PR, PR Week, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, Video Blog, emerging digital media
Alexandra Wheeler, Director of Digital at Starbucks, kindly agreed to an interview at the Edelman/PRWeek New Media Academic Summit in Chicago, a few weeks back.
Starbucks recently launched (March ‘08?) their site - my Starbucks Idea. This BusinessWeek article explains more.
Robert on Jul 07 2008 | Filed under: Blog Talk, Disability, Media Relations, OpenPR, PR, Personal, Public Relations, Social Responsibility, Therapeutic Recreation, Video
I think that anyone who ever meets Allison Wetherbee comes away with a clear realization … she is a terrific person. Having her return to Camp ASCCA, as the director of public relations, may go down as one of the brightest decisions ever made for camp. I think this video proves that.
Allison was [...]
Robert on Jul 06 2008 | Filed under: Blog Talk, Conference, New Media, PR, Public Relations, Public Relations Higher Education, Social Media, Teaching PR, Video, emerging digital media
Five of the faculty members attending the Edelman / PRWeek New Media Academic Summit kindly agreed to interviews recently in Chicago. My apologies for not getting more, but this is a fairly representative sample.
The five faculty members come from diverse universities, both large and medium sized. Sorry, I didn’t get any from small [...]
Robert on Jun 16 2008 | Filed under: Blog Talk
Memories of Erin’s time at Auburn came flooding back, recently. She didn’t write to tout her new honor. I just saw her note on her status at Facebook. “I’m so proud and honored.”
Well, you know I had to ask. So, I did. Erin shared that a high honor had been [...]
Robert on Jun 16 2008 | Filed under: Blog Talk
OK, this is going to be a rant, so stand back. I don’t want anyone to get hurt. Yep, I’m going to be snarky and sarcastic. Who knew?
For some time, a couple of years actually, I’ve given up on the whole “get on this list” and “seek out backlinks/inlinks” to grow the blog kind of [...]
Robert on Jun 02 2008 | Filed under: Blog Talk
Two interesting PR issues come to light today.
Is PR Inherently Unethical?
Jennifer Milikien raises the question at PROpenMic, Is PR Inherently Unethical?
The discussion revolves around “a commentary on “CBS Sunday Morning” by legal analyst Andrew Cohen in which he challenged the integrity of the public relations profession.” Source: PR Tactics and The Strategist Online.
It [...]
